How Professional Website Design Can Boost The Rankings And Revenue Of Your Life Coaching Business
If your life coaching business has a website that seems to contribute nothing, you are missing out on an opportunity to expand your business with the help of Google. A website can play a huge role in how well a business ranks on Google, and as the professionals at www.slinkywebdesign.com.au will advise you, a poor design can have the opposite effect. The mistake which many business owners make is that they believe that the appearance of their website is all-important, to the detriment of everything else. Whilst you obviously want your website to look as good as it can, focussing on that and ploughing all your resources into the visual elements of your website, could bring no rewards whatsoever. One thing to know is that Google cannot assess how good or bad a website looks. In other words, Google’s bot do not see your high-definition images, your colourful graphics and what is being spoken about on any videos. However, within the coding of your website there will be indicators as to what each page, and the website as a whole, is about. You could actually have a website that is not particularly appealing visually, but it could still outrank one which does, simply because the structure and the programming used to create it is better optimised for SEO. (more…)